Non-fungible token (NFT) project Azuki has announced the release of ANIME, a Japanese cartoon-themed token described on its website as a “culture coin.”

The price of the Azuki NFTs rose by 9.1% following the announcement, with the cheapest NFT selling for 13.77 ETH ($42,000), according to CoinGecko.

“We acquired Anime.​com, soon to launch alongside Animecoin as the home for küresel anime fandom,” Azuki wrote on X. “And now, together with the Animecoin Foundation, we’re forging the next arc for anime … Our mission remains the same: build the open anime universe.”

The token will be distributed with a heavy focus on community, with 50.5% of the total supply being allocated to the community, 37.5% of which will be fully unlocked at launch whilst an additional 13% “will be managed by ANIME holders through the future AnimeDAO to fund community incentives and initiatives.”

The company’s team and advisors will receive 15.6% of supply bound by a three-year vesting schedule.

The move to release a native token follows Pudgy Penguins, which issued PENGU in December which now has a market cap of $1.87 billion.